Now TV & Walking Dead commission a grime remix to launch the new series

All your grime/Walking Dead crossover dreams have come true with Now TV commissioning Bugzy Malone to create his own promo video/track for the new series. The video has already racked up 300k+ views in a few days on YouTube alone with Facebook gaining even more coverage.

Walking Dead superfan Bugzy Malone has made this all possible (courtesy of NOWTV) in a newly released video to get you hyped for the new series.

In the music video, which remixes the eerie strings from the theme tune, the grime star references many key points in the series as he reveals he's "gassed" about the next season.

This isn't the first time we have seen this crossover where grime music has been used to promote a new video series. A few months ago Netflix partnered with GRM Daily to announce their latest show (The Get Down). The campaign with GRM Daily was titled "The Ghetts Down" where fans were given a chance to win a day in the studio with legendary Grime artist, Ghetts. It resulted in hundreds of UGC and had a unique conceptual edge to it.

Read about other examples on how brands are supporting emerging artists and genres here